SEO Executive

SEO Executive

Overview: The Digital Marketing Specialist is responsible for coordinating and implementing SEO & SMO strategies for clients. The correct person will be goal-oriented, possess exceptional
attention to detail, and outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client is achieved

Department: Marketing

Experience: 2 – 5 years

Work Timing: 9.00 AM – 6.00 PM (Mon-Fri)

Duties and Responsibilities:

  • Define requirements, tasks, and resources associated to SEO strategy
  • Manage and execute the implementation of SEO and SMO strategies
  • Communication to clients, team, and management on strategy/project development, timelines and results
  • Keep pace with SEO, search engine, social media and internet marketing industry trends and development
  • Contribution to the company blog and at least one social media community
  • Perform keyword searches in coordination with client business objectives to optimize content and uncover new opportunities
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
  • Provide recommendations and execute/manage strategies for content development in coordination with SEO goals-general and keyword specific
  • Help to create and support marketing content to socialize and use for social media purposes (e.g. Customer video briefs, customer case studies, blog posts, posts from analysts and customers)
  • Develop and implement link-building campaigns to improve rankings on targeted keywords as per given timelines.
  • Develop, manage and execute communication/content strategies via social communities in coordination with client goals.
  • Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
  • Monitor and evaluate search results and search performance across the major search channels in order to improve rankings
  • Research and administer social media tools in support of the client’s social media strategy
  • Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
  • Communication with team and management on project development, timelines, and results
  • Keep up to date with the latest SEO algorithm updates

Work experience/Skill Sets/Competencies :

  • Bachelor’s/Master’s Degree in Business, Communications or related field
  • Passion for SEO and overall internet marketing
  • Bachelor’s/Master’s Degree in Business, Communications, or related field.
  • Passion for SEO and overall internet marketing.
  • Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process.
  • Experience in WordPress and updating content in multiple CMS environments.
  • Knowledge of HTML/CSS and website administration.
  • Experience with website analysis using a variety of analytics tools including google analytics, google webmaster, and internet tools.
  • Knowledge of PPC programs and optimizing data gathered from both organic and paid sources.
  • Outstanding ability to think creatively, and strategically and identify and resolve problems.
  • Ability to clearly and effectively articulate thoughts and points.
  • Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere.
  • Ability to foster strong client relationships at various levels
Job Type: Full Time
Job Location: Bangalore

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